As a small retailer in a market dominated by large chain stores, AB Akustik
used a unique strategy by Effex Medien to successfully differentiate itself from its competitors.
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For the marketing of the real estate company REGS AG Stuttgart,
we created a professional appearance and image which was accompanied by strategically placed public relations.
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For the designer Carlos Guevara, we added strategically launched press releases to his label's marketing - which we
took care of as well. It made the innovative communications model of the brand complete.
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The public relations work we did for GMR Modelmanagement
emphasizes the zeitgeist of the company and highlights its most valuable assets: the models and the founder, Björn Schimmel.
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The TV show The Agency is predestined as a lifestyle product and therefore ideal for an extensively placed PR.
We launched various threads to leverage the awareness for this mark.
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For our promotion agency Patternworks DLG,
we were able to establish word of mouth threads at potential clients, which have been launched by one of our concepts
and showed sustainable effects.
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For Tobbi und Bob, we specifically spread the word in their target audience.
This impinged on their brand image and awareness in a very positive and prosperous way.
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